Chinese App: "We'll Make the World a More Beautiful Place"Meitu is a Chinese app and mobile developer. They have a huge amount of users and their goal is to 'Make the World a more beautiful plac
Cannes Lions 2017My Cannes Lions 2017 started pretty early this year with a big presentation on Sunday morning at the Forum stage.
Oreo Sets a Dangerous Precedent for Real-time MarketingReal-time is so much more than just a comms strategy, marketers should start to view it as a business model, says Lars Silberbauer.
Sailing the Seas of Social Media…The days of ‘fire-and-forget’ marketing campaigns are numbered. It’s time to take control of your brand’s marketing success in the...