SnapChat & LEGO Fashion Project
One of the last projects I created before I left LEGO was an exclusive and limited clothing line that was launched on SnapChat as a...
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News
Goodbye LEGO and London, Hello MTV and New York!
After 7 years at LEGO, I made the decision to join Viacom as their Senior Vice President of MTV Digital Studios, leading teams in New York a
5 Secrets Behind the LEGO Social Media Success
Over the past 6 years, the LEGO Group’s social media and YouTube presence has grown from being nearly non-existent, to a fun and engaging ex
Cannes Lions 2017
My Cannes Lions 2017 started pretty early this year with a big presentation on Sunday morning at the Forum stage.
Sailing the Seas of Social Media…
The days of ‘fire-and-forget’ marketing campaigns are numbered. It’s time to take control of your brand’s marketing success in the...
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